The Apple still plans a large renewal of iPhone centered glass for 20th anniversary of the device, by essentially disproving a detailed report arguing that this project had been abandoned.
The company is expected to present 2027 new iPhone Pro models with significantly more glass appearance. Glass will be used on both the front and rear sides of the devices – which are known internally by code names V73 and V74– and it will curve sideways, while in the center it will remain a metal stripe.
An even more ambitious version, promoted by Apple's design section, provided for even greater use of glass instead of metal, but was abandoned at an early stage. The company had problems connecting glass surfaces, while the project proved difficult to implement when the possibility was examined mass production.
The big redesign for the 20 years of iPhone
The technological giant has long been working on an impressive new appearance for his most important product, which debuted his 2007. Although Apple's vision of an iPhone with almost uninterrupted glass surface proved difficult to implement, the company is still planning for 2027 an important development of the original idea.
THE company's product road map has not changed, thus disproving Jefferies analyst, Edison Lee. The analyst had argued that the entirely glass iPhone was cancelled, citing controls on the supply chain. At the same time, it downgraded Apple's share, appreciating that evolution would make it difficult for the company to make more expensive smartphones available.
New iPhone designs are usually finalized about a year before their established fall presentation. That means his models 2027 already at an advanced stage of testing and their basic design has a large extent «lock», although unforeseen technical problems could still cause changes.
The iPhone remains the «machine» Revenue
iPhone is still its largest source of revenue Apple, representing around Half of total sales. In fact, in recent years it has shown faster growth than the other activities of the group, with its sales increasing by 22% in the previous quarter.
The iPhone X, presented in 2017 then CEO Tim Cook, had marked the completion of ten years since the release of the first iPhone. For the 20th anniversary, Apple seems to prepare a correspondingly significant design change.
Before that, however, the company plans to maintain dynamics with the next updates of the series. The folding version of iPhone it is expected to be the biggest individual change in the appearance of the product in its history.
At the same time, the presentation of iPhone 18 Pro and iPhone 18 Pro MaxWith significant upgrades to the cameras. Projects also include one new dark red color, with which Apple expects to create additional interest around the series.
iPhone 18e and second generation of iPhone Air
In spring, Apple plans to release the key iPhone 18, as well as the renewed version of its most economic model, named iPhone 18e.
In the same period it is expected that second generation of extremely thin iPhone Air. The model is to acquire a second camera, a stronger processor and a longer battery life.
Its product attack Apple, However, it is not limited to smartphones. The company is developing Smart glasses, AirPods equipped with cameras as well as other wearable appliances and products for home centered on artificial intelligence.
The highly expanded portfolio of new products is expected to be an important advantage for the new CEO John Ternus, who undertakes his duties on the 1 September.
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